Public relations concepts practice and critique

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public relations concepts practice and critique

Public Relations: Concepts, Practice and Critique by Jacquie LEtang

This textbook aims to introduce students to key concepts in public relations, using a wide range of interdisciplinary sources, as well as teaching students how to think critically about public relations. It is designed to help readers understand the paradigms which have shaped the discipline and the practice. The book is intended to be accessible, engaging, quirky, and fun. The book helps students engage with difficult questions about public relations. Readers are encouraged to reflect upon their own relationship with the occupation through exercises, critical reflections, questions for discussion, and vignettes. Students are helped to widen their intellectual perspective on the subject of public relations through discipline boxes which explain source domains, their origins and approaches, and connections to public relations.
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L'Etang, Jacquie. Public Relations: Concepts, Practice, and Critique.

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Not only does it help students to develop a deeper appreciation of public relations, it also helps them to develop valuable learning skills. Critical of every basic concept and provocative to all students. Ideal for second and final year undergraduates, plus MA students. Drawing on a wide range of interdisciplinary sources, Jacquie L'Etang also encourages students to think critically about public relations as an occupation. Student exercises, 'critical reflections', vignettes and 'discipline boxes' help students to widen their intellectual perspective on the subject, and to really engage the thinking that has shaped both the discipline and practice of public relations. Jacquie L'Etang's books and articles have largely focused on historical, historiographical and critical themes in public relations. She currently supervises some doctoral students at QMU.

Buy Public Relations: Concepts, Practice and Critique 1 by Jacquie L'Etang ( ISBN: ) from Amazon's Book Store. Everyday low prices and free .
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This textbook aims to introduce students to key concepts in public relations, using a wide range of interdisciplinary sources, as well as teaching students how to think critically about public relations. It is designed to help readers understand the paradigms which have shaped the discipline and the practice. The book is intended to be accessible, engaging, quirky, and fun. The book helps students engage with difficult questions about public relations. Readers are encouraged to reflect upon their own relationship with the occupation through exercises, critical reflections, questions for discussion, and vignettes.

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4 COMMENTS

  1. Pauline R. says:

    Public Relations: Concepts, Practice, Critique | Emerald Insight

  2. Timoteo G. says:

    Find a copy in the library

  3. Γ‰douard H. says:

    Goodreads helps you keep track of books you want to read.

  4. Genevre L. says:

    Public Relations: Concepts, Practice and Critique [Jacquie L'Etang] on Amazon. com. *FREE* shipping on qualifying offers. This textbook aims to introduce.

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